Fire vs Ice Trailer Launch
A flamethrower vs. an ice wall — and a flawless reveal that lit up live audiences and set the stage for one of 2025’s most anticipated releases.
The Mission:
When Lionsgate and Experiential Supply Co. set out to melt an ice wall with a flamethrower to reveal the final trailer for Ballerina (2025) — they needed a production team who could capture every explosive second without missing a beat.
One shot. One chance
Over 50,000 views, 1.7k likes and hundreds of comments…
This was a social stunt unlike any we had attempted before, but the results speak from themselves. Audiences responded to the style and effort put into this spot and were rewarded with tickets and exclusive fan experiences during the live stream.
